BLASPHEMY OR ART EXPRESSION: THE ROLE OF RELIGION IN PUBLIC DISCOURSE AND THE BANDWAGON EFFECT ON COGNITIVE BIAS IN SOCIAL NETWORKS
Keywords:
Hate Speech, X, Divine Command Theory, Bandwagon Effect, Cognitive BiasAbstract
Religion has been a debatable topic for decades because people have varying
faith, beliefs, and values. Moreover, it is also a hot topic in social media,
especially the ones who are expressing hate speech to those individuals whose
said to commit blasphemous acts. One such example of that case is a drag
performer in the Philippines who imitated the image of Jesus Christ in Christian
faith in their drag performance. This study aims to investigate the comments in
a related post in X that contains hate speech related to religion. The comment
analysis categorizes into hate speech, criticism, opinion, positive comments,
troll behavior, and mentions. This study revealed that 56.1% of the comments
taken from the same post in X are hate comments that target the drag queen.
Furthermore, this research also clarifies the impact of the bandwagon effect in
online discourse.
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Copyright (c) 2024 International Journal on Management Education and Emerging Technology(IJMEET)
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